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  • 3 Misconceptions About eCommerce PPC Marketing
    A common occurrence in digital marketing (which marketing agencies know all too well) is that some eCommerce entrepreneurs invest in SEO thinking it will turn a profit overnight and then sour when they see how much time and effort it takes, and then think they can solve all of their woes with eCommerce PPC strategies. The problem is, while eCommerce PPC ad campaigns can turn a profit quickly if...
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  • 5 Ways Not to Use AI for SEO
    It looks like ChatGPT is taking over. This has some digital marketers thinking the second coming is at hand and that AI is the answer to all their woes. While AI can help reduce a workload, it is not a replacement for true SEO experts. Here are 5 ways not to use AI for SEO. What Not to Do Here are some ways you should not use AI for SEO. Use generative AI: AI tools can be used for real time...
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  • 8 Ways You Can Use AI for SEO
    You’ve heard it said that you shouldn’t use AI for SEO. You’ve also heard it said that AI is the magic touch to get SEO going. Both are potentially true. You just need to know what to do. For instance, you should never let AI fully generate content for you. It’s not going to do a good job, even if what it writes might sound nice, because when you use AI for content...
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  • 9 Tips for Showing Up in Answer Engines
    It used to be that everyone wanted to know how to show up at the tops of the search engines. Now some of those searches are going towards how to show up in answer engines like ChatGPT. That being the case, here are 9 effective tips for showing up in answer engines. Find the queries, rather than the keywords: Traditional SEO strategies hinge on keyword research and finding keywords with low...
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  • AI SEO Services And The Family Business That Still Wants To Stay Seen
    Family businesses already juggle enough. The orders. The late-night fixes. The customers who swear they’ll “come back tomorrow” and sometimes do. Search behavior shifting again isn’t exactly on their wish list, but here we are. People don’t type short keywords anymore. They ask full questions. They expect a full answer. And they scroll so fast you’d think the...
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  • Are Gemini SEO Services the New SEO?
    In a nutshell, Gemini SEO services are those that are intended to get a business or website to show up as an output through Gemini. Like traditional SEO, it can take a while, but also like traditional SEO, investing in AI can offer many of the same benefits. And, as people flock to these platforms, visibility in them will be critical. Differences Between Gemini SEO Services and Traditional SEO...
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  • Can SEO Services Get You to Show Up in ChatGPT?
    Five years ago, not many people were talking about AI, at least not in digital marketing, much less artificial engine optimization. Today, it’s the trend du jour, in some circles surpassing talk of SEO strategies. Because more people are relying on AI in their everyday lives (including in shopping), some eCommerce businesses are wondering what they need to do to get recommended by these...
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  • Does Your Business Need the Best Local SEO Services or National SEO?
    Many online businesses benefit from concerted organic marketing efforts, chiefly search engine optimization, or SEO. Pretty much since the advent of digital marketing, SEO has offered the best ROI, the most sustainable results, and the best support for other marketing channels. But does your business need national SEO, the best local SEO services, or a combination of both? This short post...
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  • Gemini AI SEO Services Are Redefining Digital Visibility
    The rules of search are shifting fast. Where traditional SEO once focused on moving up the blue-link ladder in the search results, today’s challenge is becoming part of the answer itself. With Google weaving its Gemini AI into search through AI Overviews, more queries are being resolved without a click. That’s where Gemini AI SEO services step in. Instead of just chasing rankings,...
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  • Grok AI SEO Services FAQs
    As more consumers move over to AI engines to find the products they’re looking for, they’re less reliant on traditional engines to do their online shopping. They’re using AI-powered engines like ChatGPT, Copilot, Gemini, Perplexity and others to put them in touch with products and services that meet their needs. This has some businesses wondering what they can do to show up as...
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